About Yahoo!
Yahoo! was founded in 1994 by Stanford Ph.D. students David Filo and Jerry Yang. Yahoo! Inc. has become the world's largest global online network of integrated services. Yahoo! is a leading Internet brand globally and the most trafficked Internet destination worldwide. The company is headquartered in Sunnyvale, California, with offices around the globe.
Source: http://yhoo.client.shareholder.com/press/overview.cfm
Yahoo! Publisher Network for publishers and webmasters
The new Yahoo! Publisher Network platform is now in beta and it enables you to:
* Generate additional revenue from your site. Display ads related to the content on your site. You'll earn revenue from qualified clicks.
* Take advantage of Yahoo! Publisher tools, services and programs. Integrate other Yahoo! services into your web site, including Add to My Yahoo! (RSS), Y!Q and much more to come...
* Help shape what Yahoo! offers the publishing community. This beta program is just the beginning. Our mission is to deliver products and services based on the needs of the publishing community.
Source: http://publisher.yahoo.com/